What if success didn't mean, sacrificing yourself?
You’re building something incredible.
The business, the brand, the revenue—it’s all happening. But let’s be real…
You’re doing too much.
You’re carrying too much.
You’re thinking about quitting way too often for someone at this stage.
Because right now, scaling feels like more stress, more responsibility, and more weight on your shoulders.
You know something has to change, but what got you here won’t get you there.
If you’re ready to scale without the burnout, the second-guessing, and the emotional rollercoaster that comes with leading a business…
Embodied Baddie Academy.
welcome to the
This is a 6-month transformational program that will change the way you experience stress, manage time, and run your business.
Upgrade the experience even more with accountability and/or 1-1 support
“Strong, confident, balanced, aligned, comfortable, content-
-that is how I would describe the current state I live in.
No more hustle culture. No more burnout. No more slaving to my business or life. No. More. Overwhelm.”
Stephanie Campbell
Owner, Willow + Elm
This is Where You Finally Shift From "Doing It All" to Leading Effortlessy
EBA isn’t another course filled with “just work less” advice.
It’s the only program that rewires your mind, body, and business from the inside out—so you can scale in a way that feels lighter, easier, and actually fun.
Inside EBA, You’ll Learn How To:
Stop running your business like an overpaid employee and start leading like a CEO.
Release control without feeling like your business is slipping through your fingers.
Dismantle the hidden stress patterns keeping you stuck in hustle mode.
Shift your identity to the kind of leader who scales effortlessly.
Trust yourself (and your team) to handle things without your constant oversight.
This isn’t about doing more—it’s about leading differently.
What Makes EBA Different?
Most programs try to “fix” the surface-level stuff—your marketing, your strategy, your time management. But none of that works if your mind and body are still stuck in survival mode.
EBA goes deeper, using a mix of:
Somatic work & nervous system regulation
(so scaling doesn’t feel like a threat to your body)
Identity shifting
(so you’re not just acting like a leader—you are one)
Subconscious rewiring
(because your beliefs drive your results, not just your thoughts)
Energetic & emotional mastery
(so success feels good, not just like another burden)
This is the work most people skip—which is why they keep hitting the same walls.
EBA makes sure that when you scale, you actually enjoy it.
“My sales have doubled since I started working with Chrystal
I was off for 2 full days last week because I was sick.
There was no guilt, no exceeding to do list, no anxiety, no stress...For the first time in a very very very long time...I know I'm going to be okay.”
Sara Durcholz
Owner, Jo+Co
Who is EBA For?
You’re already making money—but you're running out of bandwidth to keep up.
You know you need to step back, but you don’t fully trust yourself or your team to handle it.
You’re tired of repeating the same stress cycles every time you try to grow.
You want to be the kind of leader who scales effortlessly—without sacrificing yourself.
EBA is NOT for people who just want another business strategy. This is for high-level women who are ready to finally embody the version of themselves that leads, scales, and thrives with ease.
If that’s you… it’s time.
EBA Has 3 Levels of Support
In just 24 weeks my signature process will get you RESULTS that actually last, faster than you've ever experienced before.
EBA Self-Study
Full access to the curriculum with content dropping weekly, perfect if you’re ready to do the work at your own pace.
EBA + Accountability
Get structured check-ins and direct support so you actually follow through.
EBA VIP
Includes private 1:1 calls for personalized coaching as you step into your next level.
No matter which you choose, one thing is certain:
You won’t leave this program as the same person who started it.
VIP spots are limited.
“I was wound up, working around the clock and hustling my way in my business without really enjoying my life.
I was crying more days than I wasn't and my anxiety was through the roof trying to keep up with it all. (Now) my business is still there but I recognize that I am a whole person with or without it. I am taking care of ME first.”
Courtney Williams
Co-Founder, TMLL Beauty Co
Let's Be Real... You Already Know You Need This.
How many more times are you going to:
Burn yourself out, then swear you’ll “slow down soon”
Release control without feeling like your business is slipping through your fingers.
Tell yourself “I’ll figure it out on my own” while still feeling stuck?
EBA is the turning point.
This is where everything changes—because you change.
Ready?
enroll now
Give me
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What people are saying
Don't take my word for it, listen to these powerhouse retail entrepreneurs on The Embodied Baddie Podcast who've experienced my work for themselves.
Ashley Alderson
Ashley is the Founder of The Boutique Hub, the central connection point of the global retail boutique industry serving 100,000 retailers worldwide. Inside the Hub, retailers, wholesale brands, and industry service providers connect daily for advanced business education, collaborations, real-time industry data, wholesale buying, live conferences and events, and the opportunity to raise the voice of the industry.
Alison Grooms
Alison Grooms is a 35 year old wife, mother, and the founder and CEO of Jules & James Boutique and JAZ Cosmetics. Jules & James employs over 25 women and ships thousands of products to customers across the United States every week. She also has 2 brick & mortar stores in Carrollton & Newnan, Georgia.
Angela Froschl
Angela is the founder and CEO of Hot Mess Consulting, where her and her team build Shopify websites that convert visitors into paying customers.